Cristina C. Butas

Description

I am an English-to-Romanian and French-to-Romanian translator, localization professional and transcreator with 23 years of experience, native Romanian, specializing in marketing, e-commerce, and IT localization. Over my career, I have helped hundreds of companies across diverse sectors to connect and engage with their Romanian-speaking audiences with precision, clarity, and impact.

With academic credentials in languages and translation, and practical experience in HR and administrative roles at international companies, I combine my knowledge and skills to help businesses achieve their communication goals in the Romanian market.

I am a quality-driven and detail-oriented professional with strong organizational, communication, and problem-solving skills, committed to ethical standards and building long-term, mutually beneficial partnerships.

Experience:
▪ Translation and adaptation of high-stakes digital marketing content, including newsletters, campaigns, white papers, case studies, e-books, guides, brochures, catalogues, blogs, videos, podcasts, social media content, as well as e-learning, human resources, and corporate communications
▪ Transcreation of marketing and advertising copy for various sectors
▪ Localization of websites and e-commerce content, focusing on fashion, cosmetics, high-end goods, technology, financial services, travel and tourism, streaming platforms, health and wellness
▪ Localization of software and mobile apps (B2B, B2C, SaaS, fintech, edtech, HRIS, CRM, ERP, cybersecurity), covering UI/UX, marketing collateral, training materials, notices, support and online help, product documentation, guides, legal texts
▪ Copy-editing, revision, in-context review, scenario-based testing, AI review
▪ Language lead, style guide and glossary creation and management, language quality assurance (LQA)
▪ Subtitling for business, news/journalistic content, documentaries