We write – and speak – for others all the time, adjusting our work to the client’s glossary, style guide, and brand voice as needed. But how do you want to sound when the words are your own?
That’s what we’ll talk about at ATA’s first-ever Business Book Club! We’ll discuss Everybody Writes, Ann Handley’s guide to business writing for marketers and storytellers. Come share opinions, brainstorm ideas, and pick a writing strategy to try for yourself.
(Reading a few chapters ahead of time? Great idea. Reading the whole book? Not necessary. You’re busy, and that thing’s packed.)
Registration is free and open to all ATA members. Due to the interactive nature of this event, it will not be recorded.
Hosted by ATA’s Business Practices Education Committee