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Webinar Series

Embracing EI in the Age of AI

March 5 / 12:00 pm - 1:00 pm EST

Step into the future of the language professions by exploring the impact of artificial intelligence, learning to understand the nuances of emotional intelligence, and uncovering actionable strategies to elevate your work and bring exceptional value to your clients!

The advent of artificial intelligence (AI) has caused a dramatic shift in how ideas are generated, synthesized, and shared, prompting a fundamental question—how can human linguists stay relevant in a world where robots can seemingly do our jobs? This webinar offers a comprehensive overview of the current state of AI in the language industry. We will delve into crucial research on emotional intelligence (EI) and why it matters even more today. With that understanding as a basis, we will explore ways to harness our EI to add life to our work and create exceptional value for our clients. Attendees will come away with practical pointers for business strategies that integrate AI but prioritize EI.

In this webinar, you will:

  1. Foster relationships with peers and both current clients and prospects by leveraging EI.
  2. Assess your own level of emotional intelligence.
  3. Capitalize on your unique human qualities as a differentiator.
  4. Gain the upper hand over AI so you can use it strategically.

About the Presenter

Rachel Pierce, CT is a copywriter and a French>English translator (certified by ATA and the Ordre des traducteurs terminologues et interprètes agréés du Québec) specializing in high-visibility marketing and communications content. With over 20 years of experience in the language industry, she has served as a project manager, an in-house translator, and a freelancer. Fueled by her passion for technology and armchair expertise in human psychology, she firmly believes that emotional intelligence is the cornerstone for not only surviving but thriving in the ever-evolving landscape of artificial intelligence.

Register Now!


March 5
12:00 pm - 1:00 pm EST
Event Category:
Presenter(s): Rachel Pierce
Duration: 60 minutes
Presenting Language(s): English
Level: All levels
ATA CEPs: 1.0

Code of Conduct

ATA is committed to providing a safe, productive, and welcoming environment for all participants. By registering for this event, you agree to abide by the Code of Conduct for Virtual Programs.



American Translators Association

Event Type