Translate Differently and Don’t Fear

By The ATA Chronicle | July 16, 2019

A university professor was singing the praises of DeepL, the machine translation service, on Facebook. He claimed translators’ days were numbered. That made the author think of something else to say in reply.

Read More

Designing a Competency-Based Translator Training Program: Progress, Challenges, and Next Steps

By The ATA Chronicle | July 16, 2019

A well-designed competency-based translator training program could be an effective and affordable means of meeting the growing need for qualified translators.

Read More

Communicating the Value of Our Services

By The ATA Chronicle | July 16, 2019

Why is it so hard to communicate the value of our services, and is it really all our fault? Learn how psychological biases and a lack of understanding affect the perception of the value of translation and interpreting, and what translators, translation agencies, and professional associations can do about it.

Read More

Responding to Disaster: Best Practices and Lessons Learned from the 2017 North Bay Fires

By The ATA Chronicle | May 28, 2019

The disastrous 2017 North Bay fires in California presented enormous challenges for disseminating timely and accurate information to the large, predominantly Hispanic, non-English-speaking population of Sonoma and Napa Counties. My experiences made it clear how a lack of preparation, at both the personal and community level, can exacerbate the challenges of a natural disaster.

Read More

International Literature: A Data-Driven Approach to Prioritizing Diversity

By The ATA Chronicle | May 28, 2019

Why do books from some languages find their way into English while other cultures remain underrepresented? AmazonCrossing’s editorial director discusses what it takes for a book, author, and translator to reach readers in a new language.

Read More

10 Simple Ways to Boost Your Translation or Interpreting Website’s SEO

By The ATA Chronicle | May 28, 2019

How many freelance translators and interpreters really take the time to adjust a few things behind the scenes to boost their website’s search engine ranking?

Read More

ATA Law Seminar: Four Perspectives

By The ATA Chronicle | May 28, 2019

One of the biggest challenges you face as a translator or interpreter is finding the intermediate-to-advanced continuing education you need to move ahead in your career. ATA’s Law Seminar provided just the kind of high-level, hands-on training attendees were looking for.

Read More

Passive Voices Peace: Reconsidering the Ban on the Passive Voice in Your Writing

By The ATA Chronicle | March 8, 2019

The guardians of the active voice might do well to revisit their disapproval of the passive voice as weak, evasive, or convoluted.

Read More

The "Shall" Conundrum: When Use Becomes Abuse

By The ATA Chronicle | March 8, 2019

As drafters and translators, how do we know when we’re abusing “shall”? There are at least three very clear and simple cases of abuse that the author sees in dual language or translated contracts almost every day.

Read More

How to Leverage Testimonials When Marketing Your Business

By The ATA Chronicle | March 8, 2019

Providing client testimonials is an effective way to market our businesses, but you have to be smart about how you request and use testimonials so that one client’s words can influence the decision-making of another.

Read More

Educational Interpreting 101: It’s a Lot Harder than It Looks

By The ATA Chronicle | March 8, 2019

As school districts across the nation struggle to fulfill language access requirements and the needs of their diverse multilingual families, our profession needs to step up, make space, and provide concrete resources for educational interpreters.

Read More

2018 ATA Honors and Awards Recipients

By The ATA Chronicle | January 11, 2019

This year’s recipients are…

Read More