Marketing Services during a Pandemic and Economic Crisis: Why You Should Do It and How to Get It Right

By The ATA Chronicle | May 11, 2020

While I’ll admit that I initially questioned whether I should be marketing my services during a global health and economic crisis, I quickly changed my mind. Why? Because our clients still need us, and their clients need us. Plain and simple.

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The Secret Sauce for Building Cohesive Teams

By The Savvy Newcomer | May 5, 2020

Though it may seem paradoxical since many of us work independently, teamwork is a critical component of a freelance translator or interpreter’s professional life.…

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Validating Translation Skills – The Oregon Example

By The Savvy Newcomer | April 21, 2020

As many states and entities seek to define standards for the translation and interpreting profession, the State of Oregon serves as a great example…

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Is Remote Simultaneous Interpreting the Next Big Thing?

By The ATA Chronicle | January 16, 2020

Just like many interpreters and translators, I’ve been thinking about the future quite a bit. Not just about the future of our profession, but…

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Dilemmas of an Upwardly Mobile Translator

By The ATA Chronicle | January 16, 2020

There’s no doubt that if you’re too busy for a long period, then it’s time to raise your rates. There’s also no doubt that, as a tool, increasing rates can be a fairly blunt instrument.

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E38: Careers in Audiovisual Translation and Interpreting

By YokoCo | December 16, 2019
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Promoting the Craftsmanship of our Profession

By The Savvy Newcomer | November 5, 2019

1944. Wartime France. No fabric. The norm had been 100. They were down to an index of 26. There was not even enough material…

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Are You Getting the Most from Your ATA Directory Profile?

By The ATA Chronicle | September 17, 2019

To enable potential clients to make the most effective use of the Directory of Translators and Interpreters, ATA members should strive to keep their profiles up to date. Members should also take advantage of all the Directory options that allow an individual to highlight their services.

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Uncovering New Opportunities: Genealogical Translation as a Specialty

By The Savvy Newcomer | September 10, 2019

Genealogy is in the news these days with the popularity of services like 23andMe—and that has implications for professional translators. At the most basic…

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E32: Specialization: what’s the big deal?

By YokoCo | June 17, 2019
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10 Simple Ways to Boost Your Translation or Interpreting Website's SEO

By The ATA Chronicle | May 28, 2019

How many freelance translators and interpreters really take the time to adjust a few things behind the scenes to boost their website’s search engine ranking?

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How to Leverage Testimonials When Marketing Your Business

By The ATA Chronicle | March 8, 2019

Providing client testimonials is an effective way to market our businesses, but you have to be smart about how you request and use testimonials so that one client’s words can influence the decision-making of another.

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