This is the third webinar in ATA’s Back to Business Basics series. Each webinar in the series focuses on a small, practical piece of business advice for translators and interpreters—useful for beginners as well as experienced professionals, plus everything in between. At only 45 minutes, Back to Business Basics presentations are shorter than ATA’s regular webinars and free to ATA members. Watch for the next webinar in the series in October! Click here to check out the first two webinars in the series: Effective and Pitch-Perfect Marketing during and after COVID-19 and Diversification—A Tool for Thriving in Uncertain Times.
Handling the Holidays as a Freelancer
As a freelancer, planning for the holidays is tricky. It’s an ideal time to take a vacation, but it’s also an ideal time to pick up extra work when other freelancers may be unavailable. Maybe you’re worrying that you’ll lose clients if you choose not to work through the holidays. If you do decide to take a break, how much time do you take? How do you take care of your business while you’re out of the office? And then there is the dreaded question that so many freelancers ask every year: Should I send my clients a gift? If yes, what gifts are appropriate? Attend this 45-minute Back to Business Basics webinar to learn how to come up with a plan for handling your freelance business during the holidays—a plan you can revisit every year to take the tricky part out of the equation!
What will you learn?
- How to determine if working through the holidays will benefit your business
- How to market to clients if you plan to work through the holidays
- How to notify and take care of clients while you’re away
- Whether it’s appropriate to give your clients a holiday gift
- How to drum up business after the holidays
About the presenters
Corinne McKay, CT, is an ATA-certified French>English translator, a Colorado court-certified French interpreter, and the founder of the online course platform Training for Translators. A full-time freelancer since 2002, she has seen firsthand the benefits of having a diverse business, including agencies, direct clients, government agencies, and other freelancers. Madalena Sánchez Zampaulo, CT, is a freelance ATA-certified translator working from Spanish and Portuguese>English. She owns Accessible Translation Solutions, a boutique translation agency based in Southern California. Madalena is ATA President-Elect and Conference Organizer for the ATA61 Annual Conference. She also serves as chair of the Association’s Membership Committee and Governance and Communications Committee.