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As artificial intelligence (AI) continues to transform industries, many translators and interpreters are asking themselves: Is there still a place for me? The answer is a resounding yes, but it comes with an important caveat. The future of translation and interpretation belongs to those who can do what machines cannot, that is, bring cultural competence, empathy, and context to language. At least, thus far. Cultural competence has always been at the heart of effective communication. It enables professionals to interpret meaning beyond words, including humor, idioms, tone, and intention within specific cultural frameworks. While AI can process vast amounts of…
I asked translators and interpreters what their biggest website challenge was; what I learned is that it’s not website-related at all
In the fall of 2018 I ran a survey to see what are the biggest website-related challenges of freelance translators and interpreters. In addition to four closed questions, there was one open-ended question. Responses to that question show that the biggest challenge is not copy, design, or even SEO. It’s strategy. Here are the responses and my answers to them.…
Translation Slams: Can You Benefit without Working in the Source Language?
Reflections on the ATA59 Spanish-to-English Translation Slam Inspired by poetry slams, translation slams are a forum for comparing multiple translations of the same source text. The participants are usually a moderator and at least two translators, or “slammers.” The translations are done in advance of the event, so that each of the translators, the moderator, and the audience can jointly…
Why Provide a Forensic Transcription Translation?
Reblogged from the ATA Interpreters Division blog, with permission (incl. the image) Recently, I was asked if I could be an expert witness regarding whether the interpreting provided in an interview that was recorded on video was accurate. I would go to the attorney’s office, watch the video and be deposed regarding the accuracy of the interpreting in this video,…
The Certification Toolbox: Get Ready!
Reblogged from The ATA Chronicle, with permission Late fall and early winter are traditionally a slow time for ATA’s Certification Program, since no exam sittings are scheduled between ATA’s Annual Conference and the beginning of the new exam year in March. Certification graders take advantage of this respite to select new exam passages, fine-tune grading standards, and tend to other…
The Seven Virtues of the New Translation Era
Building on the Rubble of the Shattered “Poverty Cult” This article was first published in 1997 on the NCTA (Northern California Translators Association) website in the earliest days of the web. It’s a window into the translation industry as it existed more than 20 years ago, but the advice is more important than ever in today’s supercharged technology and business…
Chapter Conferences: A Great Place to Start
For me, fall means conference season. There’s the American Translators Association (ATA) conference in late October or early November, but even before that is the conference organized by my local ATA chapter, the Midwest Association of Translators and Interpreters (MATI). I started attending MATI’s annual conferences when I was a graduate student, and I’ve been a regular attendee ever since.…
Online Training Resources for Translators
Reblogged from The ATA Chronicle, with permission As chair of ATA’s Translation and Interpreting Resources Committee, my goal is to gather information on resources of all kinds, including those related to professional development. The following discusses short-duration online training that does not lead to a certificate or university credit. Webinars Webinars are online seminars—a sort of mini-class on a specific…
6 Reasons Why New Translators Should Specialize
When you’re starting out in the translation industry, you hear a lot about specialization. People tell you to find your niche and become a specialist, not a generalist. Why? This article will give you six reasons why new translators should consider developing their specialist fields. Becoming a specialist isn’t an overnight process. There’s nothing wrong with being more of a…
Cognitive strategies for the resolution of translation problems
Reblogged from the EU’s Terminology Coordination Unit blog, with permission from the author (incl. the images) The objective of the papers is to draw a panorama of the study of cognitive strategies for the resolution of translation problems, as well as to draw the perspectives of the research. We consider that translation strategies can be of internal support (cognitive type) and…
Linguist in the Spotlight: An Interview with Izumi Suzuki
The five interviewees featured so far in our Linguist in the Spotlight series possess a collective 100-plus years of experience. This week’s interviewee boasts nearly half that on her own. Izumi Suzuki, who has worked an impressive 40 years as a translator and interpreter, is an ATA-certified translator in Japanese<>English (both directions!), as well as a certified court interpreter. Of…